About Us

Honeycombes Sales and Service holds a unique market position in North Queensland, as fully authorised dealers selling and supporting many leading brands, including: John Deere, JCB, Mazda, Holden, Hino, IVECO, Hyundai (Construction Equipment), Ammann, Sandvik, STIHL and Atlas Copco.

Established in 1913, Honeycombes Sales and Service is one of North Queensland’s largest and longest serving private companies with branches in Ayr, Townsville, Ingham, Innisfail, Cairns and Tolga. Founded by the Honeycombe family, the company has changed hands and is now jointly owned by Peter Carcary and John McMillan.


Honeycombes Sales and Service supplies and supports equipment and vehicles across a number of industry sectors including: Agricultural, Construction, Civil, Automotive, Heavy Vehicles, Mining, Residential and Commercial Lawncare. We also offer competitive finance and insurance.

Every branch of Honeycombes Sales and Service is a full service facility with its own parts and service operations employing fully qualified technicians and personnel dedicated to ensuring your vehicles and equipment are operating in top condition.

Honeycombes Sales and Services has been servicing North Queensland for just over a century now, making it a trusted household name throughout the region, especially given its grassroots beginning in the area.

Always evolving to meet the needs of the region, the Honeycombes Sales and Service story began with one small grocery store and one family’s vision. Over the years, this dynamic business has transitioned from groceries to tractors and, ultimately, into the large multi-franchise operation it is today.

One thing hasn’t changed, though. And that’s the strong commitment to customer service. Ongoing staff training, with a focus on excellence, ensures that all 140+ staff are knowledgeable, courteous and here to help.

Honeycombes Sales and Service is proud to have been awarded the 2006, 2007, and 2008 Agribusiness Award at the Premier of Queensland’s Annual Export Awards. We’ve also been awarded the 2013 Host Employer Excellence Award for Skills, Development and Training (from Skill360 Australia) and the 2014 Construction Dealer of the Year (from JCB Construction Equipment Australia).